Date:
Dec 3, 2025
Sr. Officer: bima+ Core Campaign Specialist
Location:
ID
Level:
Supervisor
Employment Status:
Permanent
Department:
Group Digital Growth
Description:
Job Summary
The Growth Specialist (Revenue - Bima) is responsible for driving revenue growth for the bima App by optimizing digital monetization, improving purchase funnels, and increasing ARPU and MPU. The role focuses on identifying new revenue opportunities, enhancing conversion performance, and ensuring a smooth digital buying experience through close collaboration with product, commercial, data, and tech teams.
Job Responsibilities
- Campaign Planning and Execution
- Marketing Campaign Evaluation
- Collaboration and Stakeholder Engagement
- A/B Testing and Experimentation
Leadership Competencies
- Collaborating
- Continuous Improvement
- Business Awareness
- Planning and Organizing
- Quality Orientation
- Analysis
- Applied Learning
- Building Customer Loyalty
Technical Competencies
- Marketing Technology and Automation
- Data Analytics and Revenue Insights
- Marketing Campaign and Performance Analysis
Behavioral Expectations
Personality Traits
Internal Stakeholders
External Stakeholders