Date:  Aug 25, 2025

Senior Officer-Marketing Channel Management

Location: 

ID

Level:  Supervisor
Employment Status:  Permanent
Department:  Group B2B Business Marketing
Description: 

Job Description:

Channel Management is designing, building and optimizing the go-tomarket ecosystem that connects your product/services with business customers. The focus areas fall into these buckets:

  • Channel strategy and design
    Define the right channels (Indosat Authorized Partner, Value-Added Reseller, Distributor)
    Segment partners based on target industries and value proposition
  • Partner acquisition & onboarding
    Identify and attract partners that extend into priority B2B segments
    Structure onboarding (contract, enablement tools, training, certifications)
    Ensure alignment of partner goals with company objectives
  • Enablement & training
    Equip partners with sales playbooks, demo tools, and technical knowledge
    Provide co-branding, co-marketing and joint go-to-market campaigns
    Continuous learning through partner portals, webinars, certifications
  • Incentive & programs
    Design tiering partner program or performance-based tiers
    Incentive via rebates, marketing funds and joint campaigns
    Ensure incentive scheme rewards profitable growth not just volume
  • Performance management & Governance
    Monitor pipeline contribution by channel
    Track partner health: revenue contribution, activity levels, customer satisfaction
    Establish conflict resolution
  • Customer Experience Alignment
    Ensure consistent brand and service delivery across all partner touchpoints
  • Technology and Data
    Use PRM (Partner Relationship Management) tools to manage onboarding and reporting
  • Innovation & Expansion
    Explore cross-channel and ecosystem partnership
    Continuously optimize the channel mix based on market shif

Job Requirements:

  • Bachelor’s degree, S1/S2
  • Demonstrate strong plan and execution of channel management
  • Experienced manage B2B channel, project supplier, distributor
  • 3-5 years in channel management, distributorship, indirect channel
  • Proven track record for developing B2B business that deliver tangible business results at scale
  • Strong track record of people leadership and working in a Group / Subsidiary matrix
  • Build good network in the industry and keep up to date with new trends
  • Strong leadership skills, including ability to foster a cooperative work environment
  • Strong negotiation and communication skills
  • Knowledge of Business development, Channel Management.
  • Understanding of managing external partners
  • Results-oriented and can-do attitude in an ambiguous context